Mistake #1 – Paying Too Much
It’s equally possible to pay too much for your web design consultant. More money doesn’t always equal better quality.
Pricey web consultants aren’t always better
Paying too much is just as bad as paying too little when hiring a web design consultant. This is because there are plenty of experts who work for small, fair-priced web design consulting companies who can do an amazing job for you—often just as good as designers at big-dollar corporate companies.
Giant companies also sometimes tack on fees to cover their overhead, making them more expensive than necessary.
After all, who do you think pays for their huge office, bloated staff, and luxury lounge room with ping-pong tables? You do. So, it’s not a matter of finding a super-expensive consultant to build your website. It’s about finding a reputable and skilled team that can offer you reasonable prices while following best industry practices.
Mistake #2 – Paying Too Little
Sometimes, businesses pay too little for a web design consultant due to budget constraints.
Budgeting and low-cost web consultants
If you’re looking to hire a web design consultant, you’ll need to set aside adequate resources to hire the right person. This is because a low-quality web consultant can mislead you and cause all sorts of problems, such as:
- Slow website speed
- Security vulnerabilities
- Incomplete website infrastructure
- Subpar user experience (UX)
- Hidden charges
- Lack of SEO optimization
- Lack of scalability
- Neglect of mobile optimization
- Outdated software
While we certainly don’t advocate that you overpay for your website consultant, we do want to drive home the point that low-quality web consulting can seriously hurt your business. We recommend taking a good look at the opportunity cost and the risk involved when looking for high-discount services.
Mistake #3 – Not Using A CMS
It’s a mistake to not get a content management system when hiring a web designer since this allows you to make edits as needed.
CMS for ongoing web development
There is nothing more frustrating than not being able to make simple updates to your website, such as changing the text on a page. Unfortunately, a lot of website owners end up in this situation.
Here’s why:
Web designers, as talented as they might be, sometimes get so focused on the aesthetics of a website that they overlook the Content Management System during the site’s build phase. This can leave website owners frozen once their websites have been published. Not having a CMS is a significant hindrance. Without it, website owners typically need knowledge of HTML, CSS, and possibly other programming languages to make changes, which can be daunting for those without a technical background.